ETH Purple

Copy-ready HEX colors with practical guidance for using this crypto/web3 palette in real website sections.

Best for

clean website sections, UI blocks, and brand-led content

SaaSBlogPortfolioEcommerce

Why it works

The palette combines a usable background, a visible accent, and a darker anchor for structure.

Accessibility

10.9:1 contrast

Strong enough for body text, UI labels, and dense layouts.

Background

#ECBFFF

Aa Sample

Text

#1A1A2E

Aa Sample

Primary CTA

#FF006E

Use #FF006E for the main action and keep secondary buttons neutral.

Text pairing

Readable section title

Use this pairing for cards, feature lists, and content blocks.

4.4:1 contrast

A #FF006E surface with #1A1A2E text works well for cards, blog blocks, and pricing sections.

Section usage

Hero, navbar, cards, footer.

Hero

Keep the background calm and let the CTA carry the strongest color.

Navbar

Use the darkest shade for navigation and the accent for the active state.

Cards

Cards stay readable when the accent is limited to icons, tags, or buttons.

Footer

A quieter support shade gives the page a softer ending than the hero.